Why it won’t be ‘The Sun wot won it’ in 2024
The Sun famously claimed it had won the election for John Major’s Tories in 1992. Rupert Murdoch later denied that claim, telling the Leveson Inquiry that the ‘Won It’ headline had been “tasteless and wrong”, adding: “we don’t have that sort of power” (although the Mandy Rice-Davies principle applies here of course). The Sun’s 1992 claim has to be filed under ‘Unprovable’, but with the largest UK daily circulation at the time of 3.8m copies, and a relentless anti-Labour campaign…