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Category: Polls

Will this latest polling put more pressure on EdM?

Will this latest polling put more pressure on EdM?

CON/Dave take 6% lead in YouGov’s forced choice question One polling finding which doesn’t usually attract much attention is the fortnightly forced choice question which is put by YouGov. Here respondents are asked: “If you had to choose, which would you prefer to see after the next election, a Conservative government led by David Cameron or a Labour government led by Ed Miliband?” You’d expect there to be close correlation between responses here and voting intention. Not always so. In…

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Was it the women who cost the Tories an overall majority?

Was it the women who cost the Tories an overall majority?

Do the blues have a long-term problem? There is currently a great deal of speculation that the Conservatives are failing to appeal to women voters and the party will suffer electorally because of this. Tories are right to be worried about the gender gap, but not necessarily about what has happened since the last general election. At the general election, the Conservatives enjoyed a 10 point lead over Labour among men (38% to 28%), but only a 5 point lead…

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Putting the latest YouGov daily poll into context

Putting the latest YouGov daily poll into context

Is too much weight given to the views of Mirror readers? The YouGov daily poll overnight saw an opening of the gap between Labour and the Tories with shares of CON 37%: LAB 43%: LD 8%. The Labour 43% is only two points below the party’s post-general election high. For well over a year the online pollster YouGov has consistently been reporting higher Labour shares than the other firms. Thus in all but two YouGov polls since December the party…

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ICM: Balls gets better ratings from LD voters than Labour ones

ICM: Balls gets better ratings from LD voters than Labour ones

Will today’s speech start to win more support? New polling data issued today by ICM suggests that Ed Balls is rated more highly by Lib Dem voters than Labour ones. When asked whether the shadow chancellor was doing a good job/bad job the sample split 45% to 27% against the Labour shadow chancellor. Amongst those intending to vote Lib Dem the split was 38% good to 39% bad. With Labour voters, however, only 34% were ready to put him into…

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Unemployment moves up sharply on the MORI issues index

Unemployment moves up sharply on the MORI issues index

Ipsos-MORI Details of the latest Ipsos-MORI issues index are shown above and a big mover is unemployment. Another big mover is “morality – individual behaviour” prompted, surely, by last month’s riots. This survey has been carried out by MORI in the same way for well over three decades and what makes it unique is that responses are not prompted. Interviewees are first asked about what they consider to be the main issue that is facing the country and then to…

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If ICM did the daily poll would Miliband be finished?

If ICM did the daily poll would Miliband be finished?

How much is his survival dependent on YouGov? Last Monday HenryG Manson, our regular Labour columnist, posted the following about the Labour leadership:- “There is no way in the world Ed Miliband will be allowed to lose the next election. If it looks like he cannot win then he’ll be gone. MPs, grassroots and unions all desperately want to win outright and failing that be largest party. I’ve never known the movement soon focused and hungry – more so than…

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Are the Lib Dems over the worst?

Are the Lib Dems over the worst?

PB’s first conference season poll summary Today we start the 2011 conference season which is traditionally a time when we look at the state of each party. As happens every year the first to he staged is the Lib Dem one which like the other main parties is holding its annual gathering in a big city, Birmingham, rather than at the seaside. Labour, next week, are in Liverpool while the Tories head to Manchester once again. From a polling point…

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Can Nick Sparrow make Populus the top pollster?

Can Nick Sparrow make Populus the top pollster?

Will we see more innovation? The big news in the world of polling is that the founder of ICM and occasional PB guest slot-writer, Nick Sparrow, is joining Populus as a special adviser. He will provide guidance on issues including business growth and methodological innovation. Nick launched ICM in 1989 and was at the helm when it was sold to Creston in 2006. He left the firm in 2009 and since then there’s been a lot of speculation over what…

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