The polling that should scare Sunak and every Tory
This finding by YouGov about consumer confidence falling to an all time low in this near decade long series is quite illuminating. Consumer confidence is much lower now that any time since the start of the pandemic. Many of us have been saying for a while that the cost of living crisis, something that is going to get much worse, will be very damaging to Tories, Boris Johnson and Rishi Sunak in particular. YouGov note The cost of living crisis…