Polling shows the Labour Party brand in big trouble
This Thursday’s poll by Ipsos Mori is bad for Jeremy Corbyn but even worse for Labour, says Keiran Pedley. Today’s poll looked at public perceptions of Jeremy Corbyn and David Cameron and the Labour and Conservative Party brands in detail. In addition to voting intention and asking respondents which of Cameron or Corbyn would make the ‘most capable Prime Minister’, the poll also listed a series of statements and asked which of them applied to each party and their leaders….