What will Gord’s final message be next time?
Is there still the potential to demonise the Tories? This was Labour’s final election broadcast of the 2005 campaign – which was very similar to the closing messages in 2001 and 1997. Almost everything was based on the threat of what would happen if the Tories managed to win. Each of Labour three general election victories have been based on very astute negative campaigning and whatever your allegiance you have to concede that it proved it to be highly effective,…