Browsed by
Category: Media

YouGov: Where 1 Mirror reader = 8 Guardian ones

YouGov: Where 1 Mirror reader = 8 Guardian ones

YouGov’s newspaper weightings Unweighted number Weighted number “Value” of each reader in the poll Express/Mail 417 301 0.72 Sun/Star 206 429 2.08 Mirror/Record 114 309 2.71 Guardian/Indy 173 62 0.36 FT/Times/Telegraph 224 170 0.76 Other paper 217 232 1.07 No paper 655 505 0.77 Could newspaper weightings be causing distortions? The big polling news overnight was that the YouGov dailly poll reported a share of just 9% for the Lib Dems alongside 40% for the Tories and Labour. In doing…

Read More Read More

Half of Labour voters support housing benefit cap

Half of Labour voters support housing benefit cap

“Support or oppose cap on housing benefit” (YouGov) All sampled CON voters % LAB voters% LD voters % Support 72 94 52 78 Oppose 16 3 35 11 Don’t know 13 3 14 11 Should the red team and Boris re-think their strategies? After a week when domestic politics has been almost taken over by the row on housing benefit there is some polling on the issue – by YouGov for today’s Sunday Times. The findings with cross tabs on…

Read More Read More

How can Ed Miliband get onto the news?

How can Ed Miliband get onto the news?

Google News search -“Ed Miliband” Is visibility always the problem when you are opposition leader? On the face of it yesterday was a pretty bad news day for the coalition. There was Boris and “call me Dave” having their huge public spat over housing benefit, a suggestion that the child benefit move for higher rate tax-payers might be a lot harder to achieve than was first thought, and the PM fighting a tough battle in the EU. Yet the main…

Read More Read More

How could the Beeb make such a pig’s ear of this?

How could the Beeb make such a pig’s ear of this?

Click to play When will they learn – we want the fecking numbers! Fortunately on Saturday afternoon I watched the Labour leadership results being announced on SkyNews and have only just caught up with how the BBC did after reading of a formal complaint made by a PB regular to the BBC and reported on the previous thread. It’s the same fault we get every time. They don’t think that we want the numbers so we had the ridiculous spectacle…

Read More Read More

Is Labour getting it right on Yates?

Is Labour getting it right on Yates?

Can they make him a proxy for Coulson? With Speaker Bercow announcing that there’ll be a debate tomorrow on the phone tapping allegations it’s worth noting the interesting take on the affair Telegraph by Labour’s former number director of political operations at Number 10, John McTernan. He writes: “..The problem is that the attack on Andy Coulson, Cameron’s communications chief and the tabloid’s former editor, is transparently party-political. This is perfectly justifiable in terms of the Westminster game – as…

Read More Read More

Why are the Guardian and the Telegraph the biggest losers?

Why are the Guardian and the Telegraph the biggest losers?

Newspaper June figures Year on change (%) Daily Telegraph 681,322 -18.45 The Guardian 286,220 -14.82 The Times 503,642 -14.77 Daily Express 664,293 -8.94 Daily Star 809,992 -6.95 The Independent 187,135 -6.62 Daily Mirror 1,248,919 -6.12 Daily Mail 2,092,643 -4.93 Financial Times  391,865 -4.88 The Sun 2,979,999 -1.6 Is the coalition impacting on newspaper readership? Above are the June newspaper circulations figures and again we see the continued erosion in sales at the so called “quality end” of the market. This…

Read More Read More

Has the Times now given up on polling?

Has the Times now given up on polling?

http://www.populuslimited.com/politics-category.html Is this another reason not to sign up? One aspect of the paywall debate and the challenge that newspapers face with declining circulations is that budgets for polling can suffer. Carrying out a 1,500 sample telephone poll, as Populus used to do for the Times every month, is a costly business and you can see this being scaled back. The last one from the firm, according to its website featured above, was before the general election. All this is…

Read More Read More

Will the pay-wall kill off PoliticsHome?

Will the pay-wall kill off PoliticsHome?

Have you signed up for £19 a month? Guido had a good piece overnight on what’s happened to traffic on the Times site since the pay wall came into operation. For even though you can still get on for nothing during the “preview” period the numbers of hits its getting has dropped sharply. Heaven knows what will happen when the £10 a month charge comes in for there is a big issue as well as the cash. The site has…

Read More Read More