And now the daily poll..forever
Couldn’t this devalue their output? According to YouGov senior executive and the man behind UKPollingReport, Anthony Wells, this week marks the start of daily polls being published by the firm – seemingly forever. The idea was started during last year’s autumn conference season and was revived in February for the run-up to polling day. Both those moves seemed logical given the proximity of the general election. But what are we to make of this latest development? Do we really want…