Leading psephologist argues that likeability ratings are better predictor of voting behaviour than “best leader” questions
Essex Uni psephologist Prof Paul Whiteley argues that EdM not far behind DC on likeability http://t.co/xch2fvo90D pic.twitter.com/1iXsXb3d82 — Mike Smithson (@MSmithsonPB) November 9, 2014 On this measure Ed is not far behind One of the issues that the current Ed Miliband issue has brought out is what are the best form of leader ratings. Prof Paul Whiteley, of University of Essex who ran BPIX, posted an interesting article last night suggesting that some of the standard measures like “best leader” might…