The Ipsos-Mori Almanac
Ipsos-Mori have published their almanac for 2012, and it makes for fascinating reading, analysing the movements of 2012, and putting them into context and the problems and opportunities facing all the parties and leaders. You can view it for free, here. They note the trigger for the Tories’ loss of support seems to have been the budget delivered by George Osborne on 21 March, or perhaps the “omnishambles†of U-turns and clarifications that followed it…… Gideon Skinner of Ipsos-Mori concludes…