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Newly published Ipsos-MORI polling finds fewer voters hostile to LAB than the other main parties

February 27th, 2014

And there’s a whiff of good news for the LDs at the Euros

What I’ve found to be a fascinating piece of polling for the British Future think tank has just been published by Ipsos-MORI.

Rather than the conventional voting intention questions interviewees were asked for views of the four main national parties and whether they’d consider voting for them in both general elections and the Euros, general elections only, the Euros only, or whether they’d never consider voting for them.

    The big message is that there fewer anti-LAB voters out there than those opposed to the other three parties.

I’ve tried to extract the headline figures in the interactive chart above. Note that the don’t knows are excluded from the chart. So in the case of the Tories 26% said they’d vote for them in both elections, 7% said GE only, 3% said Euros only with 26% saying don’t know.

What’s not surprising is that UKIP do well for the Euros with 14% saying they’d consider supporting them in both sets of elections and a further 12% saying the Euros only.

Interestingly, given the way that the Lib Dems are planning to fight the May Euros 8% said they consider going yellow for those elections only. Clegg’s gamble on there being a specific niche market for being “the party of In” appears to be supported by these figures.

There’s lots of other data in the polling which I’ll probably return to. This post is about the headline figures.

  • Ipsos MORI interviewed 2,244 British online adults aged 16-75 between 6-11 December 2013. Interviews were conducted on Ipsos’ online panel. Data are weighted to the profile of the population.
  • Mike Smithson

    2004-2014: The view from OUTSIDE the Westminster bubble