Polling Klaxon: Why you shouldn’t read too much into a small subsample, see this Scottish subsample as the perfect example
Earlier on this week there was much excitement about that tweet from UK Briefing that the SNP had shed nearly a quarter of their vote which would fit a certain narrative given the recent extraordinary contretemps between Nicola Sturgeon and Alex Salmond, and the original tweet was retweeted with wild abandon. However astute poll watchers like Anthony Wells and Britain Elects plus myself pointed out that the figures quoted by UK Briefing was a subsample of 154 which is nowhere…