Ahead of EURef the Electoral Commission turns to Facebook to persuade younger people to get on the electoral roll

Ahead of EURef the Electoral Commission turns to Facebook to persuade younger people to get on the electoral roll

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Getting more young people to vote on June 23rd could be decisive

Facebook and the Electoral Commission have teamed up to pesuade voters across the UK to register to vote in the May 5th elections as well as EURef on June 23rd.

A reminder will be added to the news feed of people eligible to register to vote on Facebook on Tuesday 12th April, less than one week ahead of the deadline, directing them to register via the gov.uk portal.

To take part in the elections in May, voters must be registered by the deadline of Monday 18 April. Registering now for the elections in May will also mean voters are registered in good time before the referendum on the UK’s membership of the European Union on 23 June.

The Electoral Commission notes:-

  • Around 658,800 people have so far submitted an online application to register to vote since the Commission launched its main campaign on 14 March.
  • Approximately 234,880 applications have come from 16 – 24 year olds.
  • The day with the biggest number of applications to register so far has been 4 April, with 48,900.
  • Ahead of the registration deadline for the 2015 General Election, over 1 million applications to register were made in the final week.
  • A recent survey by the Commission showed that around 20% of respondents didn’t know that they needed to be registered to vote to take part in the elections in May.

    • There’s another interesting move from IN.

    Mike Smithson



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