Combined view of the three leaders moves to record low
EdM/NC/DC aggregate net negative ratings=121%
Cameron’s personal YouGov ratings now worse than Gordon Brown’s before the 2010 election. Dave’s on -27%, Brown was on -19%.
— Mike Smithson (@MikeSmithsonOGH) April 1, 2012
Ed Miliband is on -41% from YouGov – down just 4 on the week.Ed’s latest number 12 points better than his lowest level.
— Mike Smithson (@MikeSmithsonOGH) April 1, 2012
Nick Clegg’s YouGov ratings down a net 7 on week to minus 53. That’s 3% up on his lowest ever numbers.
— Mike Smithson (@MikeSmithsonOGH) April 1, 2012
After I’d Tweeted the latest YouGov leadership numbers I was asked whether the overall aggregate negative of 121% was a record. I stand to be corrected but I cannot find a period in modern UK political history when all three leaders have registered such poor numbers at the same time.
Generally when one or two are down then the other is up. What we are seeing is quite exceptional.