Can the by-election reverse EdM’s ratings slump?
David Cameron
| David Cameron “doing well/badly†(YouGov) | All (Dec 17) | CON voters | LAB voters | LD voters |
|---|---|---|---|---|
| Well | 47 (-2) | 96 | 9 | 81 |
| Badly | 45 (+1) | 4 | 87 | 16 |
Ed Miliband
| Ed Miliband “doing well/badly†(YouGov) | All (Dec 17) | CON voters | LAB voters | LD voters |
|---|---|---|---|---|
| Well | 28(-2) | 12 | 59 | 22 |
| Badly | 49(+5) | 67 | 26 | 60 |
Nick Clegg
| Nick Clegg “doing well/badly†(YouGov) | All (Dec 17) | CON voters | LAB voters | LD voters |
|---|---|---|---|---|
| Well | 30(nc) | 61 | 6 | 80 |
| Badly | 60 (nc) | 31 | 91 | 17 |
Why is it getting worse for the Labour leader?
The data from the Sunday Times YouGov poll includes the first leadership approval numbers 2011. As can be seen Cameron is up a bit, Clegg is at a standstill while EdM sees another fall.
Clearly when he first started he wasn’t that well know and there were a high proportion of don’t knows. That proportion is decreasing almost with every new survey yet the negative trend continues.
What should be really worrying is the Labour voters’ split where you would expect to see a lot more support.
My view for a long time has been that leadership ratings are as good an indicator, if not better, to electoral outcomes than voting intentions numbers.
Maybe EdM’s figures will change after the by-election result? Maybe not?
Mike Smithson