The voter churn is much nuanced than many in the red team think
The above chart is based on the last three Euro2014 polls where there were Westminster numbers as well. The figures shown are proportions of 2010 LDs saying they’ll vote LAB in the general election and those who’ll support the party in the May 22nd Euros.
As can be seen there’s quite a difference which raises questions about the LAB strategy with this key group of voters who are so central to LAB hopes of winning next year.
As seen in the recent PPB Ed Miliband’s team has a “once size fits all” approach to these voters.
For many LDs haven’t come over body and soul to Labour but are being selective about what they do. For some the motivation in a general election is not to support Labour but to vote against the Tories remaining in power at Westminster.