Rolling back green taxes will create some CON branding issues – for a start there is the logo

Rolling back green taxes will create some CON branding issues – for a start there is the logo

This was very much Cameron’s thing

It hasn’t really been touched on yet but one of the problems facing the Conservative leadership on rolling back green taxes is that it goes against much of what David Cameron was trying to achieve in his early days as leader and how he was trying to define his party.

He chose climate change as the first issue to campaign on in the early months of his leadership in 2006 as a way of signalling that he was leading a new Conservative party with a different agenda.

We all remember the huskies in but what is more permanent is that the core branding of the party, specifically the logo pictured above, was all designed to reflect a commitment to green issues and a symbol of the new approach.

Any rollback is going to open up a new line of attack by the now energised Miliband team as well as creating more problems with the party’s coalition partners.

The imperative at the moment is dealing with the energy price issue and yesterday we saw Mr Cameron really struggle at PMQs.

One thing for sure is that this issue is not going to go away.

Mike Smithson

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