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ICM poll: UKIP the least liked and most disliked party

March 12th, 2014

In its latest poll ICM has introduced a new measure – party like/dislike ratings where interviewees are asked to rate each main party on a seven point scale. The outline figures can be seen above.

Quite where this takes us I don’t know but the fact that LAB has fewer negatives is surely a positive.

The UKIP numbers fit with what we’ve seen elsewhere, particularly in the ComRes favourability ratings.

Mike Smithson

2004-2014: The view from OUTSIDE the Westminster bubble